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The Top 15 Eco-Friendly Makeup Products

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Caring for the environment and caring for your own beauty routine can often feel like they contradict each other, but there are actually so many eco-friendly makeup products you can try out. There are so many different brands and types of sustainable makeup out there. Although the image you might have in your head of sustainability might be minimal and bohemian, there are makeup products and lines for all different tastes and styles.

Whether you are a minimal zero-waster who needs to revamp your beauty routine or a beauty lover on the hunt for a more sustainable product to add to your routine, eco-friendly makeup has never been easier.

Although some types of makeup are easier to find sustainable options for than others, there are so many sustainable product options out there, from the polish you use on your nails to that perfect wing on your eyeliner. Even the most “extra” beauty routine can lean a bit in the direction of sustainability. Here are the top 15 eco-friendly makeup products you can use from head to toe.

Face

To start off, we can begin at the very base. That’s right — foundation! Here are a few different foundation options in a variety of textures and shade ranges.

  1. Juice Beauty Liquid Foundation

Juice Beauty is an organic, sustainable brand specializing in both makeup and skincare. This foundation is not only good for the skin, but it’s also good for the planet. As a serum foundation, it’s important to shake it before use for the best liquid foundation experience that also acts as a moisturizing and anti-aging serum.

  1. Well People Bio Power Foundation

For those who would rather rely on a powder foundation, this foundation is a great option. In its weightless pressed powder formula, this foundation helps absorb oils in the skin in order to control shine throughout the day. This foundation is also plant-based, cruelty-free, and gluten-free.

  1. Range Beauty Hydrating Foundation

This foundation is green, sustainable, and accessible. Not only does it boast a wide shade range and hydrating formula, but this foundation is only $20 and is available at Target in its beauty section.

Lips

Pucker up and get your pout ready, because we’re moving on to the lips! Here are a few lip products that can plump you up and bring a bit of color to your look!


  1. Ere Perez Vegan Mango Lip Honey

This mango-flavored lip honey is a fragrant, glossy experience. Available in a clear glaze form as well as a range of pink shades, this lipgloss is a perfect subtle touch to any “no-makeup” makeup look.

  1. Axiology Vegan Lipstick

If you want a lip product with a bit more pigmentation than a gloss, look no further than Axiology’s line of vegan lipsticks. Available in a wide variety of colors, this lipstick is the hydrating, long-lasting lip product that many people have been searching for.

  1. Besame Classic Color Lipstick

Looking for something with a bit of a vintage spin? Besame is a brand known primarily for its throwback makeup products that channel cosmetics throughout history. One of the benefits of this is that so many of their products come in reusable and recyclable packaging, including their classic color lipstick line.

Eyes

Next, we can move on to the eyes. From shadows to liners, and even mascara, there’s a surprising variety of sustainable, eco-friendly eye products you can include in your routine.

  1. Aether Beauty Crystal Grid Gemstone Palette

One eye product that many beauty lovers have long assumed can’t be sustainable is the eyeshadow palette. However, this jewel-toned Beauty is bound to prove that assumption wrong. Made sustainably with organic and fair trade ingredients, this dazzling eyeshadow palette is actually infused with real crystal materials. How dazzling!

  1. ILIA Liquid Eyeliner

If you happen to be on the hunt for the perfect liquid eyeliner, direct your attention to this picture-perfect liquid eyeliner pen. With its felt tip and handle for precision, this eyeliner can work for anybody, from the novice level to the absolute beauty gurus out there.

  1. Izzy Zero-Waste Mascara

Yes, you read that right. Izzy is a brand that offers zero-waste mascara by providing a service of returning the packaging to the manufacturer for a refill. You can purchase a single tube to try it out and see how you like it, or you can dive right in and sign up for a membership.

Skincare

Of course, we said that the foundation was the base. However, you can also make the argument that the way you care for your skin sets the tone for the rest of your beauty routine. If you happen to be on the lookout for some eco-friendly skincare products to go along with your makeup routine, here are a few sustainable options for your face.

  1. Youth to the People Superfood Cleanser

If you’re on the hunt for a hydrating, deep cleaning cleanser, Youth to the People’s Superfood Cleanser is perfect for you. It comes in a glass bottle that can be reused or recycled, and it’s made with plenty of natural ingredients like green tea, kale, and spinach.

  1. OSEA Sea Minerals Mist

OSEA is a brand that’s committed to sustainability. Throughout their line of skincare products, they offer a variety of gentle, organic, natural products, including this sea minerals mist. Use this product as a toner, a post moisturizer glow, or as a quick on-the-go pick-me-up.

  1. Ursa Major Fortifying Face Balm

Moving on to moisturizers, this fortifying face balm Is the perfect lightweight moisturizer that helps to firm, smooth, and clear your skin for healthy longevity and calmness. This moisturizer can reduce the appearance of redness in the skin and provide necessary hydration all over the face.

Brushes

With all of these amazing products, it makes sense that you might need a brush to apply a few of them with. If you already love your old makeup brushes, there’s no need to toss them out and replace them. But if you are in need of brushes, here are a few sustainable options.

  1. Sappho New Paradigm Buffer Brush

If you have ever fallen in love with flat blending brushes — like the ones you see on Instagram — you might just be in luck. This buffer brush is made out of completely cruelty-free bristles, packed tightly enough to give skin a smooth, airbrushed look without changing up your products.

  1. Rebel Tan Vegan Kabuki Brush

Kabuki brushes can be fantastic tools for a variety of different steps in your makeup routine. You can use a kabuki brush for anything from foundation to bronzer to blending out to your contour. This specific kabuki brush is intended for self-tanner, but you can use it for any product. With naturally derived materials, no toxins, and cruelty-free production, this brush looks better and better with every detail!

  1. Seek Bamboo Makeup Brush Set

If you truly need to overhaul your set of brushes, this bamboo brush could be just the thing you need. Completely eco-friendly and cruelty-free, these vegan makeup brushes are made with natural bamboo and include no harsh chemicals. Plus, they come in a set, which makes it easier to find the exact ones you need when buying in bulk.

Nails

Last but certainly not least, you might be in the mood for a DIY mani-pedi with all of this beauty talk. If that happens to be the case, it’s important to pick nail products that are sustainable and eco-friendly. Here are a few nail polishes you can look into.

  1. Sundays Nail Polish

Although this nail polish runs a bit on the pricey side, you may find it to be well worth it for the natural, long-lasting polish you receive. With its sophisticated look, this range of colors runs a bit on the subdued side, with plenty of pastels, neutrals, and other chilled-out shades.

  1. Cote Nail Polish

Another sophisticated color range, this non-toxic nail polish is another slightly pricey choice that will no doubt prove worthwhile once you see it on your fingertips! Not only is this nail polish clean and non-toxic, but it’s also gluten-free, so those who are really sensitive to gluten can use this nail polish without any worry.

  1. Tenoverten Nail Polish

Although this nail polish is completely acetone-free, paraben-free, vegan, and cruelty-free, it is actually extremely accessible! You can find Tenoverten at Target in a variety of shades, so if you feel inclined to switch up your nail polish routine on a whim, you can run to your nearest Target and still find something safe and sustainable.

Eco-Friendly Makeup and Beauty

Committing to an eco-friendly makeup and beauty routine can sometimes feel a bit overwhelming. But it’s important to realize that you don’t have to overhaul your entire makeup bag in order to make changes in a positive direction. There are so many options out there to treat the planet with a little extra love while you continue to slay the beauty game. Have you tried any of these products before? Or are you excited to try out any of them in the future?


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About the author

Jane Marsh

Starting from an early age, Jane Marsh loved all animals and became a budding environmentalist. Now, Jane works as the Editor-in-Chief of Environment.co where she covers topics related to climate policy, renewable energy, the food industry, and more.